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James Lamb power trainer instructor australia

James Lamb

James Lamb is 14 years into a fitness career. A country boy from the Bush who made the move to the city of Sydney,...
Dallas Blacklaw HIIT Australia

The HIIT man

Dallas Blacklaw is a worker. A head down, nose to the grindstone hard worker. With that determination he has carved himself a path in...
outdoor cycling man activio europe

Activio goes Europe

Everybody who’s joined a good indoor cycle class knows what good looks like and feels like. The team spirit, to love the music and...
yves mic cyclemic

Steamy spinning class, no sweat!

Let’s face it, instructing a cycling class could be the sweatiest job on the planet! I remember attending the Nike Show in Copenhagen some...
bas hollander les mills japan instructor

Bas Hollander

I believe that each of us has a picture, however vague, of what we would like to accomplish before we die. How close we...


The best of all worlds

The HIIT man

James Lamb




The future of indoor cycling

Personalising experiences, harnessing influencers and competing with Peloton. The future of fitness is digital – and it needn’t be intimidating. Indeed, technology offers health...
FIRE Fitness

Setting the world on fire

Jessica Tito Martins

The three arenas of ACTIC